Forthcoming Books | Published Books | Book Index
Books
business Titles:
Advantage: How American Innovation Can Overcome the Asian Challenge
It is widely acknowledged that the technological and economic rise of countries such as China and India represents a new challenge to U.S. economic leadership and interests. But for too long we’ve looked at the global economy through the wrong end of the telescope. When we focus on the details of science, technology, research and development, we miss the big picture, even as we give lip service to the idea that innovation is the engine of any country’s economic future.
The Bombast Transcripts: Rants and Screeds of Rageboy
Part poetry, a splash of marketing genius…
—Slashdot
The Breakthrough Imperative: How the Best Managers Get Outstanding Results
Required reading for anyone trying to transform a business—if there is a better road map that informs the leaders and the team on driving change, I haven’t seen it.
—Dick Bowles, partner, Texas Pacific Group
Catalyst Code: The Strategies Behind the World's Most Dynamic Companies
… an important book for anyone interested in understanding how breakthrough businesses can be built in today’s economy.
—Bill Gates
The Cluetrain Manifesto: The End of Business As Usual
The most important business book since In Search of Excellence. Get a clue. Read the book.
—Jeff Angus, Information Week
Decide and Deliver: Five Steps to Breakthrough Performance in Your Organization
Most companies aren’t able to make and execute good decisions. People in these organizations dither. They make decisions that turn out to be wrong, or that can’t be acted upon. The whole process of making and executing a decision takes too long and eats up too much time and effort. Even when a decision has apparently made, passive resistance (or worse) means that action to implement it is slow and sporadic. These companies’ financial performance suffers accordingly—and they fall behind more decisive competitors.
Everything is Miscellaneous: The Power of the New Digital Disorder
Read this book and understand why delirious disorder will soon make us all smarter.
Gonzo Marketing: Winning Through Worst Practices
From the author of The Cluetrain Manifesto comes Gonzo Marketing, a knuckle-whitening ride to the place where social criticism, biting satire, and serious commerce meet…and where the outdated ideals of mass marketing and broadcast media are being left in the dust.
Management Consulting: A Complete Guide to the Industry - Second Edition
Management Consulting is the first complete resource guide to the consulting industry, updated and expanded to reflect the impact of the new economy. Sugata Biswas and Daryl Twitchell cover all the bases—from the origins and history of the field to how to ace the case interview and how to become established in one of the many unique specialties within the industry. Along with a complete game plan for novice management consultants trying to break into the business, they offer expert guidelines for veterans looking to expand their services.
The New Argonauts: Regional Advantage in a Global Economy
…Essential reading for all who want to understand how the global technology economy operates in the 21st century.
Piracy: The Intellectual Property Wars from Gutenberg to Gates
Since the rise of Napster and other file sharing services in its wake, most of us have assumed that intellectual piracy is a product of the digital age and that it threatens creative expression as never before. The Motion Picture Association of America, for instance, claimed that in 2005 the film industry lost $2.3 billion in revenue to piracy online. But here Adrian Johns shows that piracy has a much longer and more vital history than we have realized—one that has been largely forgotten and is little understood.
The Prepared Mind of a Leader is the best kind of business book—it provides a timely and practical framework for how to think, not what to think. This is a must-read for the next generation of leaders, and those who are preparing them to lead.
Queen of the Oil Club: The Intrepid Wanda Jablonski and the Power of Information
How one woman hurdled journalism’s gender barrier to help shape the future of Big Oil… Intimate but also sweeping, capturing the myopia of both business and government as America’s addiction to foreign oil set in over four decades.
— Kirkus Reviews
Rethink Reinvent Reposition: 12 Strategies to Renew Your Business and Boost Your Bottom Line
Business renewal isn’t for the faint of heart, but when a mature business is facing margin and growth pressures, and business as usual no longer works, the choice is stark. Typically, the mature business or business line is cut loose, but decline and eventual failure isn’t the only option. The other choice to commit to renewing the business, to rewriting the business lifecycle story. Rethink Reinvent Reposition by Leo Hopf and William Welter is the guide on how to reenergize and redirect mature businesses, whether large or small.
Simplicity: The New Competitive Advantage in a World of More, Better, Faster
One of the best guidebooks I’ve read on the key to success and effectiveness in this hyperturbulent age. It’s readable, useful, and profoundly simple.
The Simplicity Survival Handbook: 32 Ways To Do Less And Accomplish More
…The Simplicity Survival Handbook is an impressive and intelligent tool for office drones who care enough to refine their craft and astute managers who want to support the idea of working smarter.
Smart World: Breakthrough Creativity and the New Science of Ideas
The world is smart, Richard Ogle tells us in this fascinating book. Creativity is all the rage in business circles, but harnessing creativity means more than hiring quirky geniuses. It turns on creating what Ogle rightly calls the “extended mind” through interaction, collaboration, and team work. If you’re a CEO looking for the next big breakthrough, a manager looking to harness the creative talents of your people, or someone who wants to better utilize your own creativity, you need to read this book.
Work 2.0: Building the Future One Employee at a Time
In Work 2.0, Bill Jensen introduces us to a new breed of managers and organizations that are maximizing productivity, developing leaders at all levels, constantly innovating, attracting exceptional talent, and winning in the marketplace.
The Youth Pill: Scientists at the Brink of an Anti-Aging Revolution
An engaging account of the burgeoning field dubbed gerontology—the study of aging and of medicinal tools to block its unwanted effects.
